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webinarI recently had the pleasure to present an hour webinar looking at why mobile website development is important and what you risk when you don’t have a mobile capable website.

If you are anything like me, all you hear about mobile and websites is responsive design. Don’t get me wrong, I’m not against responsive, but as a consultant, I am regularly responding to the “value” of responsive based on the time, effort and expense. Just like most things in SEO, responsive only isn’t necessarily the only answer to the mobile equation. It is a really great answer, it’s just not the only one!

1. Why Is Mobile so Important

2. Market Changes
- Consumer Behavior
- Competitive Landscape
- Factors Influencing Mobile Results

3. Controllable Factors/Uncontrollable Factors

4. Ways to Approach Mobile SEO
- Do Nothing
- Separate Mobile Experience
- Dynamic Serving
- Responsive

If you attended the webinar or watch through on demand, please feel free to reach out to me with any questions or concerns.

Link to the on demand webinar – SEO in the Multi-Screen World


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