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Email Marketing – Connecting with Your Existing Users to Drive Conversions

pittfall — Sat, 16 Jan 2010 22:31:50 +0000

Online marketing doesn’t only include optimizing your website for increased performance in search engine result pages and using pay per click and other paid efforts to target the right market or even display advertising, blogging, social media marketing and the like; managing the contacts and the customers/users you already have can be an extremely efficient, [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Email Marketing – Connecting with Your Existing Users to Drive Conversions

SEO for Local Results

pittfall — Thu, 22 Jan 2009 03:07:48 +0000

Very interesting… recently I posted about the need for Google to focus on relevancy in search results to maintain their market share that led me to look at tying a geographic location to improve relevancy and my belief that it will be the next step to reinforce universal search results. As a professional SEO consultant, [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

SEO for Local Results

Green Link Building – Part 2 of 2

pittfall — Thu, 23 Oct 2008 22:29:30 +0000

In the first post about Green Link Building, I explained my classification of links that make up a “greener” Internet. I expressed which sources of links I would consider to be a positive influence upon rankings and which shouldn’t be pursued. This post is the final piece of the link building puzzle: techniques to employ [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Green Link Building – Part 2 of 2

Meta Tags Constitute Trademark Infringement or Not?

pittfall — Fri, 02 May 2008 23:34:52 +0000

A couple of influential court cases in the US have been decided, however, they differ on the overall outcome when it comes to use of trademarked words in META data including keywords constitute trademark infringement. North American Medical Corp. v. Axiom Worldwide, Inc. But in this case, I do not think Axiom denied placing those terms in [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Meta Tags Constitute Trademark Infringement or Not?

MyBlogLog Steps Up Authority for Blog Communities

pittfall — Fri, 18 Jan 2008 02:25:25 +0000

Today, MyBlogLog added a new feature to the online blog communities… to put it simply, a validation process to verify that you are the owner of the website and have authority over the community. Why verify? As an owner of community on MyBlogLog, the Verified check mark is like a “seal of approval.” This shows anyone who [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

MyBlogLog Steps Up Authority for Blog Communities

Yahoo’s Online Social Universe

pittfall — Sun, 13 Jan 2008 03:58:22 +0000

Yahoo! has been a very influential provider of social services online for quite some time. Over the last few years they have either created or purchased online social sites, here is a quick breakdown of some of the major start-ups and acquisitions: ———————————————————————————————— 2005 ———————————————————————————————— name: flickr acquired purpose: photo sharing similar to: DropShots status: Top photo and image sharing website online. When [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Yahoo’s Online Social Universe

Technology is not Suited for Small Business – Business Week

pittfall — Sat, 12 Jan 2008 06:05:52 +0000

Tech ‘Solutions’ Your Small Biz Can’t Use A lot of highfalutin software and gadgets aim to help you run your company, but too little of it is suited for a small business environment – Gene Marks Business Week Recently, Business Week offered up a reason to be concerned. In an article (title and subtitle above), by Gene [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Technology is not Suited for Small Business – Business Week

Killing Two Birds with One Stone – Knol Tackles Wikipedia and Squidoo

pittfall — Mon, 17 Dec 2007 03:42:11 +0000

“Knol” stands for a unit of knowledge, according to the Official Google Blog. Here are some highlights on Google’s new project: The challenge posed to us was to find a way to help people share their knowledge. This is our main goal. The key idea behind the knol project is to highlight authors. Books have authors’ names [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Killing Two Birds with One Stone – Knol Tackles Wikipedia and Squidoo

BlogRush Keeps on Creating a Buzz

pittfall — Mon, 22 Oct 2007 19:01:05 +0000

Since the launch of BlogRush (still in beta) just over a month ago, there has been buzz all over the blogosphere touting, questioning and now cursing it’s purpose. Even a simple search for BlogRush at Sphinn returns 2 pages of results with 8 posts that have “gone hot” regarding the topic. Now that there has been so [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

BlogRush Keeps on Creating a Buzz

BlogRush – MLM for Traffic

pittfall — Mon, 17 Sep 2007 18:47:23 +0000

BlogRush is a new portal with a widget to drive traffic from to your blog from other blogs that are in the same vertical as yours. BlogRush (still in beta) is a free service that was created to help bloggers solve their #1 need: More Readers For Their Blog. By adding the BlogRush Widget to a blog, [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

BlogRush – MLM for Traffic

Squid What? – Squidoo Builds People Search SquidWho

pittfall — Wed, 05 Sep 2007 19:31:02 +0000

Squidoo has launched a new portal called SquidWho “A people-powered Who’s Who on the Web.” Here is the basic info: SquidWho is the first people-built who’s who. It’s an easy way to find out what’s what (and where) about famous (and not so famous) people around the world. If you’re a fan of someone, build a page [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Squid What? – Squidoo Builds People Search SquidWho

Must Have for Social Optimization

pittfall — Sun, 26 Aug 2007 18:16:52 +0000

Wow, that’s pretty absolute, isn’t it? What makes something a “must have?“ I don’t mean this: Must Have Find Must Have Online. Shop & Save at Target.com Today. www.Target.com (actual Google sponsored results for “must have”) pittfall’s definition of must have: n. “a valuable resource that should not be dismissed.” OK, so what is this “valuable resource,” this “must have” for social optimization? Social Media [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Must Have for Social Optimization

PeekYou.com – Online Reputation Management

pittfall — Sat, 18 Aug 2007 21:00:46 +0000

PeekYou.com is a new way for you to manage and control your reputation online: PeekYou is a new kind of online white pages. A PeekYou profile helps other people find your websites, social-networking pages, photos, or anything else about you online. You can also create a profile for friends or relatives to ensure that they may also [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

PeekYou.com – Online Reputation Management

Things I Learned at SES Travel 2007

pittfall — Mon, 06 Aug 2007 03:45:02 +0000

There were many things that were shared at the conference, however, there is one that is of great importance that really struck a cord with me. Yes, it is extremely important for the travel vertical, however, it has importance for all websites. It really brings all of the aspects of development together: Create an Experience Let me [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Things I Learned at SES Travel 2007

Social Optimization for Real People

pittfall — Fri, 08 Jun 2007 02:11:23 +0000

Peopleized is a new web 2.0 portal devoted to the social aspect of the Internet. With a simple design and concept, Peopleized.com has the the opportunity to become a hot property on the social web. Here is the idea: 1. Join a community devoted to people. 2. Interview others by building interviews and answering interview requests from [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Social Optimization for Real People

YellowBot.com – An Interview with Erron Silverstein, CEO of Solfo

pittfall — Tue, 03 Apr 2007 01:42:13 +0000

Today, I had the pleasure of speaking with Erron Silverstein, CEO of Solfo, which has developed a new, Web 2.0 version of local directories with the user at the core of the project. It blends local and social aspects to bring local brick and mortar locations, such as restaurants, services, stores and more, to the [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

YellowBot.com – An Interview with Erron Silverstein, CEO of Solfo

Yellowbot.com – Social Networking and Local Search

pittfall — Mon, 26 Mar 2007 03:07:45 +0000

Yellowbot is live. Yellowbot in it’s simplest form is an online directory similar to the old yellow pages book that is delivered to your door on a yearly basis. But if you think that it is just a directory of a huge database of business listings with names, addresses, phone numbers, website address and such, you [...]

Copyright © 2010, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Yellowbot.com – Social Networking and Local Search

New Social Networking – Outside.in

pittfall — Sat, 03 Mar 2007 23:11:15 +0000

What is Outside.in? Outside.in is organizing user initiated content that combines elements of the web and physical location into unique social environment. the best way to discover the conversations that are going on in your neighborhood – whether that’s where you live, where you work, or where you want to be. See what locals are saying right [...]

Social Search and Building a Connection to the World’s Knowledge

pittfall — Sat, 10 Feb 2007 18:34:13 +0000

Are we facing a revolution of the Internet and how we, as users, access and publish information through the world wide web? Community Next is a discussion of the present and future of online communities. Today, is the conference at Stanford University with 30 experts set to speak on the topic. Unfortunately, I am not writing [...]

Web 2.0 The Machine is Us/ing Us

pittfall — Fri, 09 Feb 2007 01:30:50 +0000

What is the web? What is so great about web 2.0? There are college student in Kansas that have published a wonderful video on YouTube about it. I would like you to share this perspective that this short film brings, it puts everything together. Well done Digital Ethnography! This is the best web-based video that I have seen since [...]

Behold the Power of Breast Milk?

pittfall — Thu, 08 Feb 2007 04:58:26 +0000

Pork, usually in political and legal debates it refers to things that are extra or unnecessary, however this time it is referring to “the other white meat!” I am not sure if you are aware, but a blogger and breastfeeding activist came under attack recently over a marketing t-shirt that slightly changed a prominent pork slogan [...]

Yahoo’s Brand Universe

pittfall — Sun, 04 Feb 2007 20:53:18 +0000

Yahoo has been building and buying social sites (like bix and MyBlogLog) and now, according to the New York Times, they have planned 100 websites that would bridge the gap between the Yahoo social properties and link everything together: “Yahoo said Tuesday that it planned to build individual Web sites around 100 entertainment “brands” this year [...]

Social Networking

pittfall — Sat, 03 Feb 2007 17:51:32 +0000

Social networking websites have been a major part of online communities for some time. MySpace and Facebook get a lot of media attention in print and television media, however, there are many other online communities that are out there. A couple of new platforms that I have become involved in: Spicy Page and My Blog [...]

The Value of Trust

pittfall — Mon, 29 Jan 2007 02:06:50 +0000

Who do you trust? The value of trust has been a great addition to organically ranking websites and the most dramatic impact has come from the social aspect of the Internet. Where do you belong? I know, in our day and age, it is hard to think that we need to label someone or something and [...]

The Marketing in SEO

pittfall — Mon, 15 Jan 2007 05:08:59 +0000

I have covered the three most important aspect of organic search results: Link Popularity Content Age I have also said that Search Engine Optimization is a function of Marketing (not IT). The other important aspect that I follow and live by, focus on the user and the search engines will follow! Google’s Webmaster Central has even posted about this topic. So, [...]