From the category archives:

search tech

WTF - Malware in SERPs?

by pittfall on November 9, 2008

Recently, Google Webmaster Central Blog republished a post from the Google Online Security Blog highlighting that Google is taking a step in protecting you from malware by warning you in listings (image on the right).
You may be familiar with this type of warning, Yahoo! has been using a beta product from McAfee (SearchScan) to highlight [...]

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    Green Link Building - Part 2 of 2

    by pittfall on October 23, 2008

    In the first post about Green Link Building, I explained my classification of links that make up a “greener” Internet. I expressed which sources of links I would consider to be a positive influence upon rankings and which shouldn’t be pursued. This post is the final piece of the link building puzzle: techniques to employ [...]

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    A Compendium of Google’s Chrome Browser

    by pittfall on September 6, 2008

    What a whirlwind of activity that has surrounded the launch of a new browser. I don’t remember any browser getting this amount of buzz than Google has with Chrome. I really wanted to start posting information on Monday afternoon when the info leaked out and the firestorm got started. But I wanted to see how [...]

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    Is Google a Local Pusher?

    by pittfall on August 30, 2008

    Back in May, I noticed what appeared to be a test by Google to add more relevancy to search engine result (SERPs) by publishing a search box for geographical modifiers to a requested search query (Google Pushing Local Results). See image below:

    If you used the “looking for local” search box, this would modify the SERPs [...]

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    Cuil is Live

    by pittfall on July 29, 2008

    Back in September 2007 I posted about a new search engine on the horizon called Cuill, the next “Google Killer”. Since then, not much has come out about the engine, except additional funding and concerns with their crawlers. Now they have launched their search application and shortened their name to Cuil.
    Why so special?
    The company’s main [...]

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