SEOpittfall » online marketing

Go West Young Man – SES San Francisco

pittfall — Wed, 03 Aug 2011 17:04:23 +0000

The annual Search Engine Strategies Conference and Expo in San Francisco, CA is upon us. I will be in attendance this year and looking forward to enjoying the festivities, especially looking to networking opportunities that come from one of the annual global search marketing events like SES SF. I will also be attending the Search [...]

Copyright © 2004-2011, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Go West Young Man – SES San Francisco

Digital Marketing Roulette

pittfall — Fri, 26 Nov 2010 19:50:59 +0000

Are you gambling with your budget? Don’t get me wrong, I don’t think that online marketing is a gamble, but it is a form of calculated risk. Unlike typical wagers, you have the ability to adjust how much you are placing on a particular tactic, there are more than two teams, what one channel does [...]

Copyright © 2004-2011, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Digital Marketing Roulette

Insights that Lead to Success in SEO – Part 2

pittfall — Mon, 22 Nov 2010 01:14:39 +0000

In the first installment, I looked at tools that will help provide insights into finding the right keywords to optimize for that will lead to success in SEO. Now we will look at other tools and information to refine and/or expand your keyword list giving you additional insights to build and maintain a successful SEO [...]

Copyright © 2004-2011, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Insights that Lead to Success in SEO – Part 2

Email Marketing – Connecting with Your Existing Users to Drive Conversions

pittfall — Sat, 16 Jan 2010 22:31:50 +0000

Online marketing doesn’t only include optimizing your website for increased performance in search engine result pages and using pay per click and other paid efforts to target the right market or even display advertising, blogging, social media marketing and the like; managing the contacts and the customers/users you already have can be an extremely efficient, [...]

Copyright © 2004-2011, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

Email Marketing – Connecting with Your Existing Users to Drive Conversions

The Pitfalls of SEO – Analytics

pittfall — Fri, 23 Oct 2009 01:09:55 +0000

Not knowing what to expect, in some cases can be really exciting, like river rafting or hiking or exploring a reef while snorkeling, however, when it comes to your website it can be more important to have a better perspective on what to look forward to and what to look out for especially when your [...]

Copyright © 2004-2011, by Stephen Pitts aka SEOpittfall.com, All Rights Reserved. Contact pittfall@seopittfall.com

The Pitfalls of SEO – Analytics

Link Building 2.0 – Link Development in Web 2.0

pittfall — Fri, 25 Sep 2009 03:35:35 +0000

Link building has changed, specifically around the concept of Web 2.0. Here is the definition from SEW: Web 2.0: A term that refers to a supposed second generation of Internet-based services. These usually include tools that let people collaborate and share information online, such as social networking sites, wikis, communication tools, and folksonomies. Web 2.0 [...]

Baiting the Waters for Link Success

pittfall — Thu, 03 Sep 2009 02:01:12 +0000

Linkbaiting, like many forms of link development and viral marketing, is a double edged sword. It can dramatically influence you inbound link profile (IBLP) for the benefit or detriment of your organic search performance. Being too effective in non-influential spaces can clutter your link profile and not reach your ultimate goal of conversions. Linkbaiting, like [...]

How to Win Links and Influence Webmasters

pittfall — Fri, 24 Jul 2009 03:14:52 +0000

Direct requests for inbound links are a valuable way to build quality links to your website, however, the effectiveness of requesting links is directly linked (no pun intended) to the delivery of the request. For those who are looking for an automated means or a template that works can stop reading, because to put it [...]